Archive for June, 2011
One night recently as I was about to leave the office I received a phone call from a maid of honor asking if I was available for a wedding. The wedding was in 10 days. She explained to me the bride was very upset as her DJ had just called to tell her he would not be doing her wedding.
Small aside, I am getting more and more of these calls. I have a couple of theories as to why, most of them revolve around people hiring “cheap” DJ’s and those DJ’s get a higher paying job and simply leave the other out to fend for themselves. When you hire a DJ, make sure he/she has a reputation he/she is willing to protect. Short of me, and my staff, all dying on the same day, I cannot envision a situation where we would cancel, much less at the last minute.
I am hesitent in taking a wedding with this short of notice. I put a lot of work into weddings. With there only being ten days, I knew it would be hard to devote the time I needed. Coupled with the fact I was about to leave town for a national DJ conference that would limit even further my planning, I was about to say no. However, by design, I did not have another wedding that day. I asked a couple of questions and decided even if I was only to do half as good as normal, it would still be better than her not having anyone. I agreed to be a part of the wedding.
I was excited to learn one of the true professional photographers was to be a part of the wedding. Meghan from Soli Photography is a class act and I am always excited to know I will be working with her. I know the photographer works closely with the bride long before the wedding so I contacted Meghan for some information. As expected, she was a great help in filing in some of the details Kay did not have time to share with me.
Guest starting arriving at the Chattanooga Golf and Country Club as scheduled. Per Kay’s wishes, we opened the buffet service and bar so everyone could eat while we waited for the new couple to arrive. About an hour later, as scheduled, the limousine arrived with the bridal party.
After dinner we had some dancing, mostly for the older guests. Then, the big surprise of the evening. Kay had hired the singer of one of Buckley’s favorite bands to play a couple of songs. When wee brought him from the back; to say Buckley was surprised would be a vast understatement. Everyone else was also surprised, and excited. He played a couple of songs while most of the bridal party danced away. After he sang, he was kind enough to stay around for a bit so some of the guests could have their picture taken with him.
After he sang, the best man was ready to give his toast. Kay and Buckley took their seats on the dance floor while he tried his best to express how he felt. He finally said he could not, but maybe Neil Diamond could. That was my cue to play a CD he provided to me earlier in the evening. The best man, groomsman, and all of the bridesmaids had been practicing a dance routine to a medley of songs including Sweet Caroline, Sweet Home Alabama and Baby Got Back. I predict this toast will become a YouTube sensation in the near future!
After this Kay and Buckley had their first dance as husband and wife. They danced to Crazy Girl by Eli Young Band. It is a newer song with perfect lyrics for a first dance. Afterwards, Kay wanted all of the fathers and daughters present to share in a dance, I Loved Her First by Heartland.
We danced some more, we cut the cake, we even caught a tree on fire during the sparkler exit! It was a great time, I am glad I was able to be a part of it.
I think every event can be a learning experience. If you are reading this, I hope you see the importance of hiring true professionals for your wedding. While I had a great time, Kay told me how great of time she had, guests came up to tell me how much fun they had, I know, had I had more time to plan and prepare, this reception could have been so much better. It irritates me more than most anyone can imagine to find out someone in my profession would treat a client like her previous DJ did. There is a reason some DJ’s only do wedding receptions part time, while I do them for a living. Many of those DJ’s have nothing to lose if something better comes along. I have a 20 year reputation to protect.
Thank you for taking the time to read this.
Imagine you enter a fine restaurant. It is an establishment with an impeccable reputation for superior food and even better customer service. The chef has been trained by leaders in the industry and is sought after all of the country for his culinary skills. The waiter places the plate in front of you and you see the delicious creation he has made. He made that creation simply based off of what you ordered from the menu, filet, rare, with garnish. What lies before you is something you could not have created in a month of Sundays on your own. You take your first bite and quickly realize, this could possibly be the greatest food to ever grace you palate.
“Send it back!” The shocking words are heard from an adjoining table. Glancing at his plate, you notice he has ordered the same meal that sits before you. “Send it back! I ordered filet, rare, with garnish.” The customer seems angrier than before. He goes on to explain he does not want the little curly fry looking things. He does not want that green goo to the side of the steak and he certainly never ordered butter with his steak. He simply wants a filet, nothing more.
As a DJ, I experienced something similar a while back. Before I continue, I will say, no names I use are the real names. As I am setting up story parameters, please note, this will be a long entry; the story and lesson are too valuable to not be explained in detail.
On Friday, I went to the rehearsal to verify the set up for the ceremony and work with the venue on the timing for when I could set up. The reception was in the same room as the ceremony so I could not set my equipment until after the ceremony. Generally I do not like these situations, as I like to have at least an hour after I set up before the reception for testing and such. Regardless, this situation is not too uncommon, and we work with what we are given. While I was there, I went to the bride, Kay, to ask if it would be okay if I brought some free up-lighting, as we had just purchased it and I want some photographs of it at different venues for advertising purposes. She seemed excited about the idea and quickly agreed. She also confirmed I had the list of songs she emailed me, which I confirmed I did.
We now fast forward to the dinner after the wedding. So far, everything is as planned. No issues in set up, lights are up, music is playing. I might point out; Kay had chosen 5 songs for dinner, three by Harry Connick Jr., a Norah Jones selection, and one by Frank Sinatra. Obviously, I will play many more than 5 songs, but this is not a problem. Her selections were the perfect guide to help me choose songs that would compliment her selections and keep the “feel” she wanted for dinner. During dinner, I had a minor issue which caused me to use a piece of back up equipment. Something to keep in mind when interviewing potential vendors, do they have back up plans/equipment?
After dinner the “planner” (relative) came to me and said they were ready for the dance with the parents. As I announced this, I was horrified to learn “they are ready” meant Kay and the planner were ready. For the record, to say “they” are ready for a dance, generally infers all the participants were ready. I despise this, as the guests were subjected to an avoidable delay and uncomfortable moments as I tried to locate the father of the bride and groom live on the microphone.
After this, it was time for the dancing. Using the provided list, I chose a couple of great songs to kick it off, and everyone seemed to be having a great time with the 70s/80’s selections Kay had chosen. I had a request for “Brickhouse” by the Commodores. A song not on the list but fit very well with the other selections. I played it, and even more people joined in the dancing. Kay came to me and asked if this song was on her list. I said “No,” and explained it was requested and fit well with her selections. She seemed happy and went back to the dance floor.
About 30 minutes later, as I was playing “Love Shack” by the B-52’s, Kay returned to ask if this was on her list. It was not, but again, fit well with her selections and was obviously a crowd favorite. Kay then asked if I had the list. I showed it to her and said, “Yes, right here.” She said I needed to stick to the list. I was quite taken aback, and asked, “Are you saying you want me to play ONLY the songs on the list?” “Yes,” she replied. I explained how this was not a good idea, as her list contained a lot of great songs, and nearly everything I played was from the list, it would not suffice to keep the party going all night. I explained how, a list made weeks ago will not work for tonight. I will get requests, I will read the crowd. Tonight’s guest may not be in the mood for alternative 80’s all night. They may want more or less slow songs. Finally, and frankly, I have been doing this a very long time; I know how to keep both her, and her guests happy. Her list did not contain a single rap song; therefore, there was not a chance I would play a rap song, no matter what the guests wanted. However, based on her list, I knew the types of music she liked, from that; I could derive the perfect set of music for her day.
None of that mattered. The instruction was clear, only the list, nothing more. Now, keep in mind, had she given me this instruction 90 minutes earlier, dinner would have been silent, or repetitive, as she only chose 5 songs for a period of time that required at least a dozen.
Entertainment Solutions has a strict policy regarding music. We want the bride to have the best time possible. We also do not want her uncomfortable. Therefore, if the bride does not want a particular song, or type of music, whether it be “The Cupid Shuffle” or country music, we will abide. Not only will we abide by her requests, we will never tell a guest, “Kay does not want that song.” Doing so will only create the uncomfortable situation (for her) of telling a guest no to his/her request to permit me to play something she did not want.
For those following closely, you now see my serious dilemma. I am stuck playing songs ONLY from this list of songs, while at the same time, not telling the guests I cannot fulfill their requests because Kay only wants me to play these 40 songs.
I told the venue manager to prepare for a short night. I predicted the reception would be over by 9:00 pm (2 hours prior to the scheduled time). I knew this because I knew I only had about 5 more good songs left to play. I also knew, based on the responses to the songs already played, and the requests I had received, the guests wanted something other than what this list of songs could provide. Keep in mind; I am not talking something radical, such as playing rap music where she wanted none. Her list was mostly 70’s and 80’s pop, I could have played another 6 hours sticking to that format.
Around 8:45, the planner said it was time to go. By 9:15, I was packing up. Guests were very upset with me, they had an awful time. I wish I could apologize to the guests. I truly regret it.
I do not like to complain unless I can offer a solution. Therefore, please continue reading to learn how you can avoid this catastrophe of a reception.
A great thing Kay did was provide a playlist to me. I have an online planning system that permits you to pick and choose songs, genres, even decades of your favorite music. You can be as general or as specific as you like. The more songs you choose, the better your reception will be. Truthfully, the number of songs Kay chose was perfect. It let me know exactly the type of reception she wanted and the types of music she liked. I could even tell her favorite type of music and I could guess some of her favorite artists.
Keep in mind how many times you have been a DJ at a wedding. Compare that to the person you have hired. While I have no idea how many wedding’s Kay has been the DJ, I would guess fewer than 2. For me, it is more than 200. Experience does matter. Just like the chef at a fine dining establishment, the professional knows more about the subject than most everyone else. Trust in his expertise. Frankly, if you are not going to trust the professional, why pay for him? Kay would have been better off to rent a system from me and simply connect her iPod.
Kay is not completely at fault here. I would bet she has been to a wedding where a less than professional DJ was hired. I bet he played what HE wanted to hear, not what the bride wanted. She has probably read about such horror stories and had in her mind, “I will simply pick the songs he can play.” Every industry has their bad apples. I often think the DJ industry has more than its fair share. This is where due diligence must be employed when hiring the DJ. Entertainment Solutions has been in business for nearly two decades. We have impeccable references from some of the most well respected wedding planners and venues in the area. We have been asked to perform at venues such as The Biltmore. We are not one of these bad apples.
I could have been more clear with Kay during the planning process, however, I did not press near as much as I ought have. This was in part to her busy schedule, and her telling me they are very laid back and just want to have a good time. I have been told this many times, and the receptions have been some of the best ever. Had she ever told me she only wanted me to play the songs from her list, I would have quickly explained how that would not work. If she was insistent on the idea, I would have refunded some of her money and simply sent one of my lesser trained DJ’s to play songs on the list.
We had other issues that I will not go into great detail, but I would be remiss if I did not point them out. The cake cutting was lacking all organization. The bouquet toss was a disaster and people started lighting sparklers 10 minutes before the appointed time. All of that was due to the planner’s, the relative, lack of wedding experience. This is no knock on her. Given the situation, she did the absolute best she could. She followed Kay’s directions to the letter. However, I again point out, Kay gave one of the most important roles in her reception, coordinator, to one of the least experienced people in the room. When you hire Entertainment Solutions, we coordinate those events. We have seen them 100’s of times. We know the mistakes that are made. We know if you give a bunch of drunk people sparklers 20 minutes before the time they are needed someone is going to light one, when someone 20 feet away sees a sparkler being lit, they assume it is time and they light theirs. Before it can be stopped, half of the sparklers are lit! We also know before you do a bouquet toss outside, you check with the photographer for the best place for lighting.
One final note, a little self-serving I will admit. After every wedding reception I have people telling me how great the reception was. I have people telling me it was the best time they ever had at a wedding reception. They brag about how smooth everything went, how professional I was, and so on. While I certainly love these comments, I never really know if they are just being nice, maybe a little drunk, or a combination of both. After Kay’s reception, not a single person said anything to me. This proves, to me, all of the previous comments were in fact truthful and from the heart. The irony, it took an awful reception to prove to me how good my clients think I am!